Back in 1984, one of the beers that so captivated John’s imagination was Duvel, among the most famous and iconic beers of all time. So when John was approached by Michel Moortgat, president and fourth generation leader of Duvel Moortgat, he listened. In 2014, Boulevard became part of the Duvel Moortgat family, a collection of artisanal breweries dedicated to the highest expression of the brewers’ art.
A PLACE TO GATHER
We love hosting visitors, but as time went on our limited capacity meant we were turning away tens of thousands of people every year. So in 2016 we opened the Tours & Rec Center next door to the brewery. The fully restored 1929 building serves as a hub for tours, swag, sampling and entertainment, including an experience area with exhibits about beer and Boulevard, a gift shop, and a 10,000 square foot Beer Hall. In 2019, the Tours & Rec Center was further enhanced with the opening of the Rec Deck, a fourth floor gathering space featuring deck and tabletop shuffleboard (and of course, beer).
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